To make money, UIA is turning its Boeings into flying billboards. On Nov. 5, the airline will auction off rights to paint signs on the fuselages of its planes.

To make money, UIA is turning its Boeings into flying billboards. On Nov. 5, the airline will auction off rights to paint signs on the fuselages of its planes. For a three months of ‘fuselage branding,’ bidding starts at $70,000. UIA will not accept ads from competing airlines or tour operators. UIA says: “We are always open to new ideas and cool partnership projects.”