Rozetka is preparing for an IPO.

The initial public offering of shares would allow the online marketplace Rozetka to expand its operations, announced the co-founder, Vladislav Chechotkin. Chechotkin added, “Rozetka’s ambition is to occupy 10% of Ukraine’s retail turnover, which now amounts to about $6-8 bln, and fulfill it for a long time”. At the same time, Chechotkin pointed to the trend of “digitalization of everything and everything,” predicting an increase in the share of online commerce to 25%, which should realize a market share of 50-60% within 3-5 years.