A new marketplace is emerging in Ukraine, with the company already investing $20M annually in the Ukrainian market.

Glovo is transforming its presence by increasing investment, expanding product categories, and shifting its focus from a food delivery service to a universal marketplace, said Glovo co-founder Sasha Misho. Last year, Glovo’s Ukrainian office revenue increased by a third to ₴3B ($70M). The company serves over 40 cities and has more than 12,000 active partners, 85% of whom are small and medium-sized businesses. Over 25% of Ukrainians have used the service at least once.

A key trend is the rapid growth of the non-food segment: While restaurant delivery grows by about 20% a year, retail is expanding at 40%. By 2030, the share of food and non-food deliveries may be equal.

Glovo invests roughly $20M each year in Ukraine, totaling €120M over six years. The company turned profitable in 2022, and the number of orders in the first quarter of 2025 increased by 29% compared to the same period in 2024. After Spain and Italy, Ukraine is considered one of Glovo’s key markets.