Korrespondent magazine has ranked Ukraine’s five most valuable brands:

Monday, April 26, 2021

Kyivstar (mobile) – $225 million; Rozetka (e-commerce) – $210 million; Darnitsa (pharmaceuticals) – $187 million; Morshynska (water) — $173.25 million; Nova Poshta (delivery) – $170 million. “Trust is almost a key component of a brand, and therefore, its value,” the magazine writes, referring to its annual survey. “The greatest growth in the value of brands was demonstrated by the three leaders – Kyivstar, Rozetka and the pharmaceutical company Darnitsa.”

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