MHP Agroholding, Ukraine’s largest chicken producer plans to open 2,000 Myasomarket stores across Ukraine in the next three years

MHP Agroholding, Ukraine’s largest chicken producer plans to open 2,000 Myasomarket stores across Ukraine in the next three years. Part of a shift from a ‘raw materials’ producer to a higher value ‘culinary company’.  MHP will franchise the meat market stores, 2,000 shawarma DönerMarket outlets, a network of ‘Secrets of the Chef gastro-studios’ and an R&D department. Olena Kosyuk, Head of Research & Development and spouse of the Company Chairman Yuriy Kosyuk, said: “We will be able to develop new products for ourselves and other companies. Study the tastes of different consumer segments. Hold tastings, gather focus groups, test packaging materials and much more.”

Post navigation
Previous post

International brand hotels in Ukraine are to increase by 50%, to 25, by 2023

Next post

Fearing inflation, Ukraine’s central bank hikes the prime rate to 6.5% today, the first increase in two years.