In a survey of 172 hotels across Ukraine, 23% predict business will return this year to 2019 levels and 57% predict a full return in 2022, reports the Ukrainian Hotel & Resort Association. Horwath HTL Hungary. Last year, two thirds of hotels cut room rates and hotel staff. More than 60% of hotel managers said their revenues shrank by more than 40%. To increase revenue, one quarter rented rooms as temporary offices and one third invested in digital marketing. Revenues grew at seven hotels – all rural retreats.
In a survey of 172 hotels across Ukraine, 23% predict business will return this year to 2019 levels and 57% predict a full return in 2022
