Looking back on his many stays in Kyiv, he writes: “At my current…company, JetBridge Software, we took a full year of repeated mini-failures before discovering the formula for how to leverage low-cost labor pools here in Ukraine while still maintaining a high-quality work culture.” His formula for American managers: “Your presence is required, Hire slowly, Be transparent, Test differently, Avoid isolated office space, and Find a local manager with a track record of launching commercially successful products.” Kim, who leases office space in Kyiv’s Unit.City tech park, ends on a positive note, “When a company from the U.S. gets the formula for leveraging Ukraine right, it’s a significant competitive asset, and one that may not remain a secret for long.”
Looking back on his many stays in Kyiv,
